Getting your business noticed on the internet is an exhausting chore, just keeping your website optimized for the search engines which change there algorithm on a whim is an ever ending battle resulting in optimizing over, and over again.

But the real kicker is that the majority of the people you want to visit your business site are not internet users. So no matter how well you optimize your site they will never find you. Take the best Internet Marketers for example, sell there books, software, and such at seminars, and workshops offline which represents the bulk of their income. So putting these facts together tells us that an offline campaign should be an important aspect of getting your site noticed as is keeping you site optimized for internet users.

A recent study showed that the majority of people used an internet address(URL)after seeing it advertised in a newspaper, magazine, TV commercial, or hearing from a friend, or associate. So the moral to the story is that you can get visitors to your business website even if you don’t rank high in two ways:

1. In an online environment content is still king, and writing articles for publication is a sure way to get your site noticed.

2. In an offline environment write articles for newspapers, magazines, and the like, make presentations at your chamber of commerce, social events, and speak at every opportunity you have. In either case always advertise your(URL)website address.

The more you are visible off the web the more visitors you will receive so don’t forget to put your website address on your business cards, flyers, car sticker, and anything else you can think of to promote your website address.